“I was at a tourism conference in Hangzhou in 2018, where Chinese companies showed how they were using AI to personalise travel for users. That’s nearly eight years ago.” In 2025, AI became a strategic commercial tool in all sectors, including travel and tourism. But it isn’t widely understood just how effectively embedded AI already is in China’s tourism sector, and how far ahead its leading players are to much of the world.
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The South East Asia Travel Show is written, produced and hosted by Gary Bowerman and Hannah Pearson. Each episode discusses the hottest travel topics in South East Asia and Asia Pacific. More Info Β»